Are “New” Fashion Trends Really Just Fads?

by Jessica Teran

How often has something made a debut into the fashion world only to be, in some way, shape or form, oddly familiar? Quite frankly, this has become the epitome of fashion. While the core of fashion focuses on the ideal basics — t-shirts, blue jeans and denim jackets — everything else is usually a modification of something we’ve already seen.

Consider these items fads. Fads are temporary; they cycle in and out of popular demand when they are no longer adopted by consumers, and their fashion product cycle has reached an end. When we take a second to really look at style trends from the last few years we can see how fashion has become more of a fad than a trend.

Harem Pants
Jessica Teran writes about the product cycle of fashion trends and how styles are inspired from past trendy looks
Photo Credit: Wikimedia

Harem pants date all the way back to 1910 and were originally created by a French couture designer, Paul Poiret, as an attempt to liberate western female fashion. Originally, this style line came from Middle Eastern fashion. The original style line was wide and bold, but Poiret slimmed out and feminized the silhouette into the style we’re familiar with today. Harem pants make another grand appearance in 2010, most commonly seen in streetwear and dance apparel.

Tie-Dye Shirts
Are “New” Fashion Trends Really Just Fads?
Photo Credit: Flickr

Woodstock anyone? Hippies from the era of peace and free-love wore tie-dye shirts as a symbol of non-violence to protest the Vietnam War. This trend from the ’60s resurfaced in the summer of 2017. We greeted tie-dye with open arms, as it made a temporary comeback.

Yarn Swimsuits
Are “New” Fashion Trends Really Just Fads?
Photo Credit: Flashbak

Needlework swimwear was totally groovy in the ‘70s. You could say it’s crocheting at its finest. People were being more creative with what they crocheted, and as such, this style of swimwear was totally popularized. It had its comeback in the summer of 2016, as one of the more popular styles of swimsuits was crochet bikinis.

Jellies
Are “New” Fashion Trends Really Just Fads?
Photo Credit: Bustle

Who didn’t own jellies? At one point or another, this fad has been unavoidable. I have seen so many variations; there’s a reason why these keep making a comeback.

Are “New” Fashion Trends Really Just Fads?
Photo Credit: Brokeandchic.com

Originally from the 1980s, jellies have reappeared quite a few times, most recently in 2015 with chunky and strappy heels.

Flannel
Jessica Teran writes about the product cycle of fashion trends and how styles are inspired from past trendy looks
Photo Credit: Highsnobiety

Almost as familiar as a basic, the flannel shirt is still a fad that rotates in and out of style. A staple piece to “grunge,” flannel has rotated around our closets since it first became popular. Not always in, not always out, but always there — a flannel is like the ideal mixture between comfort and style: easily layered, perfectly oversized and stylish. A fad I am perfectly okay with cycling back into style lines. Flannels hit hard around 2011 with the emergence of “hipster” culture.

Jessica Teran writes about the product cycle of fashion trends and how styles are inspired from past trendy looks
Photo Credit: Steven Meisel

Fashion fads aren’t necessarily a negative thing. We enjoy them while they’re here, and we move on when they’re played out. As such, when we have nostalgic feelings towards specific styles, this is a kind reminder that they will most likely cycle back in for future seasons. Fashion is never entirely new. Designers pull from other looks and designs to make something that’s their own. Inspiration for the new comes from the old, and some of the most classic looks will come from fashion fads. •

Jessica Teran is a Textile and Apparel Design major from San Antonio, Texas. Her interest in public relations and social media have unearthed her desire to write and expand on her creative writing. When she isn’t in the lab designing or writing, she likes to indulge in holistic fitness and cooking.

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